At the tradeshows, FunFair hosted events and had a platform at ICE London and the team showed off its regulatory partnership, new games, and other products to the global gaming industry.
FunFair Casino 2020
FunFair has been granted a supplier license by the Isle of Man regulatory board. The COO of FunFair, Lloyd Purser, was joined by Digital Isle of Man CEO Lyle Wraxall, and with both speaking positively about a relationship, it seems like things are on the up for the FUN community.
As well as appearing at ICE London, FunFair had a stand at the London Affiliate Conference. Here, it showcased new demos of its products. The FUN team was constantly in demand as affiliates discussed potential partnerships with them.
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During ICE week, FunFair also published its updated vision for 2020 and beyond. The update clarified its vision for KYC. It states the firm was ‘optimizing existing form based KYC process by reducing the number of fields required and also introducing document scanning technology.’
Of course many in the crypto space are against KYC, but with FunFair being in the gambling and gaming industry, KYC is an unfortunate requirement.
Regarding payments and UX, FUN says they are looking at reducing the steps in the onboarding process. Furthermore, they are integrating 3rd party crypto exchange partners. Moreover, they intend to remove the necessity to have ETH to open a session on a FUN platform.
FunFair also announced that they were targeting the Japanese market. They have hired a Japanese executive, and the core language localisations for the FunFair platform are now complete, with game localization to follow.
The update also included the announcement of two senior hires across FunFair’s marketing function. Tom Leadbetter heading up the B2C side and Matthew Chuen leading B2B marketing. They were both presents in London for ICE and LAC.
It’s an exciting time for FunFair and the crypto gaming and gambling communities at large. FUN claims its algorithm makes gaming and gambling fairer.
This might be true, but for me, the exciting thing is that blockchain gaming facilitates the tokenization and redistribution of in-game assets that can be used from game to game. I believe FunFair will be at the forefront of that.
We wait with bated breath, but it’s positive moves form FunFair all the same.
Author: Tommy Limpitlaw